Cookie policy.
Information about cookies and similar technologies on smartppc.co.uk, what they do and how to manage your choices.
Last updated:
Your privacy matters. This policy covers information stored on or accessed from your device. For details about how SmartPPC handles enquiries, client information and your data protection rights, read our privacy policy.
1. About this policy
This policy applies to smartppc.co.uk. SmartPPC is a trading name of Pro Digital. Our legal business identity and contact details are provided in our privacy policy.
It covers technologies used on this website. Advertising platforms we manage for clients are not necessarily installed on the SmartPPC website.
2. What are cookies?
Cookies are small files stored on your device when you visit a website. They can help a website remember information between page visits, support essential functions or measure how people use the site.
Similar technologies include local storage, tracking pixels and scripts that store information on, or access information from, your device. Where relevant, this policy covers those technologies too.
- Session cookies normally expire when your browsing session ends.
- Persistent cookies remain until their expiry date or until you delete them.
- First-party cookies are associated with the website you are visiting.
- Third-party cookies are associated with another provider used by the website.
3. What these technologies can do
The categories below explain common purposes. The inventory in section 4 identifies what this website actually uses.
Essential functions
Some technologies are strictly necessary to provide a service you request, such as maintaining a secure login or supporting essential website functions. These may be used without consent where the legal exemption applies.
Preferences
These can remember choices you make, such as display settings or privacy preferences.
Analytics
Analytics can help measure visits, navigation and website performance. Whether consent is required depends on the technology, its purpose and whether a specific legal exemption applies.
Advertising
Advertising technologies can measure campaign responses, connect visits with advertising activity or support personalised advertising. Advertising tracking that requires consent must not run before you give that consent.
4. Technologies used on this website
COMPLETE BEFORE PUBLISHING: Replace this highlighted box with the verified cookie and tracking inventory from your website. Include technologies loaded by forms, plugins, embedded content, analytics and advertising tags.
For each item, give its name, provider, purpose, category, duration and whether it requires consent. Include relevant non-cookie storage or tracking and links to third-party privacy information.
If your consent tool provides an accurate, automatically maintained cookie declaration, insert that declaration here. Verify it against the live website before publishing.
The expiry of a cookie is not necessarily the same as the retention period for information already collected through it. Relevant personal information retention and overseas processing are explained in our privacy policy and the provider information linked in the inventory.
5. Managing your choices
Where a technology requires your consent, you can choose whether to allow it. Continuing to browse this website does not, by itself, give consent. You can withdraw consent after giving it.
COMPLETE BEFORE PUBLISHING: Add the exact instructions for reopening your website’s cookie preferences, using the actual button or link label visitors will see. Connect that control to your consent tool.
Confirm that visitors can reject optional technologies and withdraw consent as easily as they can accept them. If an exempt analytics service is used, explain any applicable opt-out and how to use it.
Withdrawing consent does not change the lawfulness of processing that took place before withdrawal. See our privacy policy for information about requesting deletion of personal information already collected.
6. Browser controls
Most browsers let you view, block or delete cookies through their privacy settings. Your browser’s help pages explain the available controls.
Blocking some cookies may affect website functions. Deleting cookies may also remove saved preferences, including previous cookie choices, so you may be asked to make those choices again.
Browser cookie controls do not necessarily stop every form of tracking. Use the website’s privacy controls as well, where provided.
7. Changes to this policy
We will update this policy when the technologies used on the website or the relevant requirements change. The date at the top shows when this policy was last updated.
8. Contact
If you have a question about cookies or privacy on this website, contact Jaimie at info@smartppc.co.uk.
You can also read our privacy policy for information about your rights and how to raise a concern.